Networking at work: should we ban social media?

Friday

This video is Part III Networking at work from Bigger Thinking (a BT initiative)
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It is interesting to see the discussion about the generation gap. Some of the comments point towards blocking social networking sites is not the solution. Generation Y uses these tools everyday and are accustomed to use them to be more productive. As Bruce Schneier says "the young people will win because the old people will eventually die". Morbid but funny with a dash of truth. How about security? Well, as the lady said in the end: training and culture. Or as I would say: People, Processes and Products. Make the people understand the importance of protecting data.

Some time ago, I heard on the radio about a Belgian study on the use of speeding cameras. The study showed that using these measures and giving people fines, actually didn't make them drive more safely. Because in the end, you are not making people understand why. You are just punishing them.

Social media can also be used as a way to connect to your customers. More to follow on this topic.

Here is an except from an article on the Brazen Careerist:

Social media is changing everything. Business Week recently published an article about the power of social media and how companies are beginning to embrace it, because they really don’t have a choice. Not everyone has a blog, or wants to blog, but you would be hard pressed to find many people who aren’t on some type of social network. Now it’s time for corporate America to follow suit and meet their potential customers on their own turf, or risk falling behind the times.

The article says, “It’s as if the walls around our companies are vanishing and old org charts are lying on their sides.”

There is truth to that statement. Social media is changing how business works, so businesses better figure out how social media works. Here’s why every company needs to embrace social media, now.

Read full article.

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